What Santa Claus & Swiss Army Knives have to do with Your Marketing Success

Finding a qualified, marketing firm or advertising agency can be a lot of work. Especially to “find” someone who actually knows what they’re doing…

REMEMBER: Not all applicants or agencies are not created equal.

Some may be great at digital; others may master social media; and still yet others may just really be graphic designers in disguise.

But for a profitable, growth-oriented business to get to the next level, you will need to find a marketing partner who can be a “King” of all trades, not just the “Jack”.

You need a content strategist, a communications pro, and a brand builder, who can utilize every tool available within your company’s Swiss Army Knife, and still be able to open up their Christmas bag of creative tricks and pull out effective advertising tools like Bob Villa pulls hammers and screwdrivers out of a Sears home repair shop.

Your Marketing partner must have expertise in:

  • Websites
  • New Media
  • Direct Mail
  • Banner Ads
  • Copywriting
  • Social Media
  • Sales Letters
  • Pay Per Click
  • Online Traffic
  • Photo / Video
  • Print Materials
  • Graphic Layout
  • Lead Generation
  • Endless Creativity
  • Content Marketing
  • New Business Development
  • Cost Per Customer Acquisition

Don’t’ let your marketing department be a cost center. Make it a profit stream of new revenue for your business.

But how can you “interview” your prospective agency?

Well, for starters, you can take a look at their portfolio. And then ask questions like “What have you done for other businesses like mine?”

Marketing should create results you can measure…

Advertising should always be accountable to your audience’s response.

I’ve created a unique guide to understanding the timeless principles of effective marketing. The principles outlined represent thousands of dollars in marketing self-education and gallons of sweat equity through years of trial and error.

I call it “The ABC’s of Advertising” and you can get your FREE copy, simply by sending me an email with the word “YES”.

That’s it. Literally all you have to do is type “YES” in the Subject Line or Body.

And as soon as I get your email, I’ll send you your FREE guide.

You really can get all the new leads you need, to sell more stuff, and help more people, so that you can finally start earning the income you deserve, take the time off you want, and live the life of your dreams.

Call me Today to find out how.
Cell: (260) 609 – 2469.

Here’s to Your Write to Win,™

Joshua Lee Henry, M.A. Leadership & MBA Salesforce


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