The following is an excerpt from The Essentials of Theory U Co-shaping: Grow Innovation Eco-systems By Otto Scharmer The movement of co-shaping focuses on scaling the new while growing and evolving innovation eco-systems for collective impact. The problem with today’s societal eco-systems is the broken feedback loop between the parts and the whole. The essence … More Co-shaping: Grow Innovation Eco-systems

Recently I was listening to the Ray Edwards Show podcast as he interviewed Brian Kurtz, founder of Titan Marketing (you can find the full episode here: http://rayedwards.com/252/). The relatively short amount of time required to listen to this podcast is a craazzzy good investment when you consider the vast amount of history and wisdom shared. … More Top 10 List of the Best – Lost Classics that ‘THEY’ DON’T Want You to Read

That’s exactly what I thought after finishing The Copywriter’s Handbook: A Step-By-Step Guide to Writing Copy That Sells (St. Martin’s Griffin, 2005) by Robert W. Bly. When comparing the crazy amount of value embedded within these pages, to the small price tag I spent on it, I felt as though I had totally and completely … More Total Rip-Off